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Women's Day Edition: Venturing Forward: The Arlene Dickinson Story

From Marketing Maven to Dragons' Den Dynamo - The Journey of a Canadian Business Icon

Good afternoon HAPPY Trailblazers,

Have you ever wondered what it takes to rise from the ranks of marketing to become a revered investor in 'Dragons' Den? Dive into the extraordinary journey of Arlene Dickinson and discover the secrets behind her success.

Arlene Dickinson is a South African Canadian businesswoman, investor, author, and television personality.

Early Life

Arlene Dickinson's early life is a story of resilience and determination. She was born on October 8, 1956, in Germiston, South Africa, but her family moved to Canada when she was a child. Her upbringing was not without its challenges. Dickinson's family faced financial difficulties, and she experienced a modest and often difficult childhood.

Despite these hardships, Dickinson's early years laid the foundation for her strong work ethic and entrepreneurial spirit.

Personal Life: Arlene has been married and divorced twice and is a mother to four children. She has seven grandchildren. She has openly discussed the challenges and rewards of juggling her responsibilities as a parent with her ambitions and duties as a business leader, providing insight into her resilience and commitment to both her family and her career.

Known For: Businesswoman, investor, author, and TV personality

Awards: Inducted into Canada’s Most Powerful Women Top 100 Hall of Fame, Top 25 Canadian Immigrant Awards of 2014, recipient of Queen Elizabeth II Diamond Jubilee Medal

Honorary Degrees: Mount Saint Vincent University, Doctor of Humane Letters, Northern Alberta Institute of Technology, Concordia University, Doctor of Laws, Olds College, Bachelor of Applied Science - Agribusiness

Net Worth: $100 million

Early Career

In her early career, Dickinson worked in various jobs, often taking available positions rather than following a set career path. This period includes roles in sales and marketing, where she began to develop the skills that would later define her career. She started to learn the ropes of the business world, gaining experience in understanding customer needs and marketing products effectively.

Taking Shape

Her big break came when she joined Venture Communications in 1988. Initially, she was hired in a junior marketing role, but her talent and hard work quickly became evident. Over time, she worked her way up through the company, displaying a keen sense of business and a natural aptitude for leadership.

In 1998, a decade after joining Venture Communications, Dickinson made a bold move by acquiring the company. Under her leadership, Venture Communications grew into one of Canada's largest independent marketing firms. This period was crucial, her transition from an employee to an entrepreneur and business leader.

I am excited to be able to do something at this stage in my life that I feel is going to have meaning. More helping people from a financial perspective understand their own strengths and lend a voice to things that I think are social important.

Arlene Dickinson

From the successes of Venture Communications, Arlene expanded into other avenues. Dickinson's participation in the hit TV show "Dragons' Den" significantly raised her public profile. As a "dragon" from 2007 to 2015 and returning in 2017, she became known for her savvy investment decisions, insightful business advice, and empathetic approach to dealing with entrepreneurs. This role highlighted her business acumen and made her a household name in Canada.

She founded District Ventures, an accelerator for consumer packaged goods and health and wellness companies. This initiative reflected her commitment to supporting new entrepreneurs and innovators, particularly in sectors she is passionate about.

Dickinson is also a successful author, writing books about her business insights and experiences. Her writing extends her influence beyond the boardroom and television, offering guidance and inspiration to a broader audience.

As a public speaker and media personality, Dickinson is sought after for her expertise in entrepreneurship, marketing, and business leadership. She has become a role model, particularly for female entrepreneurs and those looking to overcome personal and professional challenges.

Beyond her business achievements, Dickinson is known for her philanthropic efforts, supporting various causes related to entrepreneurship, women in business, and the arts.

Stay bold, stay brilliant!

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